Diversion of the Day: Run DMC on Reading Rainbow


Oh wow! That was pretty amazing stuff. Glad you posted!!1

Literacy & Policy

Here is a video of Run DMC promoting literacy on an episode of Reading Rainbow, back in the 1980s. I’m posting it here because, as a matter of literacy policy, we need to remind policymakers that reading is a very fresh way to learn.

Reading Rainbow was a great show. The host, Levar Burton, also served as executive producer of the series, which ran for an amazing 21 seasons and won a boatload of Emmys and a Peabody Award. Burton was—and still is—a great literacy champion. He may have introduced more kids to books than anyone alive today. I learned recently that he’s just finishing up work on a new multimedia/tablet version of the show.

h/t onetwoonetwo.com, @kurt930

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